Destination URL Macros
Learn what Destination URL Macros are available to use in your link to pass through and track data.
Destination URL macros can be used to send data from UpRival to your landing page. In order to use destination macros, you must add them to the ad’s Destination URL. The following macros can be inserted:
- {ADID} – Unique Ad Identifier
- {ADGROUPID} – Ad Group Identifier
- {PLACEMENTID} – Placement Identifier
- {PUBLISHERID} – Publisher Identifier
- {TENANTID} – Tenant Identifier
- {ADNAME} – Ad Name
- {ADGROUPNAME} – Ad Group Name
- {PLACEMENTNAME} – Placement Name
- {PUBLISHERNAME} – Publisher Name
- {SUBID1} – Sub ID 1
- {SUBID2} – Sub ID 2
- {SUBID3} – Sub ID 3
- {SUBID4} – Sub ID 4
- {SUBID5} – Sub ID 5
- {CPACODE} – Unique Click ID
- {COUNTRY} – Country
- {REGION} – State/Province/Region
- {CITY} – City
- {TIMESTAMP} - Time stamp
- {MILLI-TIMESTAMP} - Time stamp in milliseconds
Example:
http://www.example.com?ad={ADID}&group={ADGROUPID}&placement={PLACEMENTID}&publisher={PUBLISHERID}
Warning:
These destination URL macros are case sensitive. All letters should be capitalized.